|
|
 |
| |
The Blue Book
Available in New York City this winter in February, the Metropolitan Dog Club is publishing its second annual
Westminster Editon of The Blue Book. The magazine, named after the club colors, caters to discerning dog enthusiasts
and their pampered pets. In this upcoming issue, the ladies and gentlemen of the "Metro" celebrate the 134-year-old
dog show.
Metropolitan Dog Club President, Charlotte Reed, commented, “We wanted to produce something special that would benefit
all dog lovers whether they show their dogs for sport or will be at watching the dog show at home with pampered pooch
on the couch." The magazine provides both an educational resource guide for luxury and necessary dog information.”
For advertisers, the timing couldn’t be better. The magazine will be in front of over 40,000 people visiting Madison
Square Garden during the Dog Show. In addition, The Blue Book will target affluent buyers and be mailed to notable
pet businesses, animal organizations and pet-related companies nationwide.
Esteemed members of the dog world and members, including David Frei; Joanne Anderson; Bryna
Comsky; Andrew DePrisco; Alan Fausel; Ann E. Hohenhaus, DVM, Diplomate ACVIM; Barbara Miller; Gail Miller-Bisher;
Jane St. Lifer; and Sharon Sakson volunteered their time to help create a unique magazine that contains insights about canine art,
dog culture, special events, health issues and the sport of showing dogs in the greatest city in the world.
Some of the themes The Blue Book will feature in its first issue include:
 Behind the Scenes-Co-host of the world's most prestigious dog show,
David Frei, gives us a sneak peak at Westinster 2010.
Winner's Circle-An insigthful interview with last year's winner
"Ch. Clussexx Three D Grinchy Glee," Stump.
MSG Ringside–Learn how the Breed, Group and Best in Show
judges pick a winning dog.
Veterinary Orthopedic Disorders-A discussion of orthopedic
diseases in certain breeds.
Road to Recognition–How to become an AKC recognized dog breed.
Breeder's Choice-Champion and award winning breeder discusses
what she looks for in potential pet owners.
Dog Showing 101-Getting started showing your dog.
Spotlight: Focus on Canine Arts- In this special section, readers will
enjoy articles about canine arts & crafts, buying dog art at auction,
the AKC Museum of the Dog and profile on William Secord, an
international expert on 19th century dog art.
Although the magazine will be directly distributed during Westminster Week (February 10–17, 2009),
the magazine will be mailed to a variety of media outlets, pet businesses and animal organization at
least one month prior to the annual dog show. The Blue Book will also be available at pet-friendly
hotels, galleries, parties and charity events, including the Metropolitan Dog Club’s Dinner and A Dog
Show Event at the Affinia Hotel on Monday, February 15, 2010.
To learn more about The Blue Book, contact its editor-in-chief, Charlotte Reed
at president@metropolitandogclub.com.
To advertise in the The Blue Book, contact its publisher, Gregg Oehler,
at gregg@oehlermedia.com.
To pick up the 2010 Westminster Edition of the Blue Book, click here.
To view the NY Edition of the Blue Book, click here.
If you are interested in distributing copies of our FREE magazine,
please call at 212-465-3184.
|
|
|
